6 Smart Social Strategies to Fuel Your Brand's Marketing Success
Social doesn’t have to be a mystery: Here are six ways social can improve marketing efficiency and effectiveness for brands.
View ArticleThriving in the Connected Economy
Digitally, consumers today share knowledge and self-organize online, seizing more collective power than ever. This is the connected economy, where consumers rule. Learn the four trends businesses must...
View ArticleFinancial services: Drive acquisition, retention, and innovation using...
Learn how authentic customer feedback helps card issuers, online and retail banks, insurance companies, and credit unions drive sales, loyalty, and lifetime customer value - while remaining compliant...
View ArticleAnalytics Attack: Tracking Campaign Performances, Garry Przyklenk
Attend this session to hear a lively discussion of best-in-class and worst-in-class measurement solutions to help you attack campaign data and produce actionable insights.
View ArticleAnalytics Attack: Tracking Campaign Performances, Thom Craver
Attend this session to hear a lively discussion of best-in-class and worst-in-class measurement solutions to help you attack campaign data and produce actionable insights.
View ArticleFrom Strategy to Execution: Conversion Optimization, Aaron Levenstadt
Get what you need to implement, scale, and execute a successful conversion optimization program in your company.
View ArticleFrom Strategy to Execution: Conversion Optimization, Jim Hedger
Get what you need to implement, scale, and execute a successful conversion optimization program in your company.
View ArticleTop 10 Tips for Optimizing Your Conversion Funnel
Converting prospects through the marketing funnel equals revenue – no matter what business you’re in. Learn what it takes to get the best results and highest possible conversion lift.
View ArticleHarnessing Big Data to Grow Revenue
Social data is the key to more relevant marketing. Are you seizing the opportunity?
View ArticleOptimized Content Marketing Strategy How-To Guide - The Power of 3: Content...
Learn how to develop an optimized content marketing strategy to outrank your competitors in Google, increase organic search impressions and clicks, and drive quality traffic, leads and conversions.
View ArticleSix Things You Need To Know About Real-Time Advertising
At just over three years of age, real-time bidding has been a catalyst for amazing growth and extraordinary technical accomplishments in the display advertising industry. But outside of retargeting...
View ArticleBeyond Last Touch: Understanding Campaign Effectiveness
How do you measure digital advertising success? And how do you track and measure each digital channel to evaluate and optimize your digital advertising investments?
View ArticleDisplay Ad Clickers Are Not Your Customers
Relying on clicks to drive conversions for display advertising is often a dead end. We’ve found that consumers most likely to click on display ads are often vastly different from an advertiser’s...
View ArticleFive Steps To Creating The Online Experience Customers Really Want
Poor customer experiences cost marketers $83 billion a year. Webtrends can help change that, and give you more effective ways to create relevant, personal digital experiences for your customer.
View ArticleFacebook Exchange News Feed By the Numbers: The Ultimate Performance...
With it's proven return-on-investment, retargeting on Facebook Exchange has now allowed marketers to harness the power of Facebook's most prominent real estate, the News Feed.
View ArticleBeyond Last Touch: Understanding Campaign Effectiveness
How do you measure digital advertising success? And how do you track and measure each digital channel to evaluate and optimize your digital advertising investments?
View ArticleDisplay Ad Clickers Are Not Your Customers
Relying on clicks to drive conversions for display advertising is often a dead end. We’ve found that consumers most likely to click on display ads are often vastly different from an advertiser’s...
View ArticleAnalytics Attack: Tracking Campaign Performances, Garry Przyklenk
Attend this session to hear a lively discussion of best-in-class and worst-in-class measurement solutions to help you attack campaign data and produce actionable insights.
View ArticleFrom Strategy to Execution: Conversion Optimization, Aaron Levenstadt
Get what you need to implement, scale, and execute a successful conversion optimization program in your company.
View ArticleFrom Strategy to Execution: Conversion Optimization, Jim Hedger
Get what you need to implement, scale, and execute a successful conversion optimization program in your company.
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